There’s rarely a day that goes by for me that I don’t go and buy coffee. The ceremony is the same almost every day. Get dressed, put my phone, keys, and wallet in my pockets. Then I pat each of my pockets to make sure they’re still there before I head down my hallway. Once I’ve travelled in my elevator to the lobby I walk out of the front door, hang a 90 degree turn right and walk about 100 feet into Starbucks.
As an aside, I really wish there was a better option for my morning coffee purchase. But I can’t complain about the 45 seconds it takes me to get from my door to my coffee shop.
So why do I buy coffee every single day? It’s not because I sleep poorly. It’s not because I have a crippling addiction. It’s actually very simple: People.
In the time that I do I a roundtrip from my apartment and back for coffee, I engage in easily a half of a dozen of micro interactions. Half of the...
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